Social Media/ Digital Marketing Specialist in charge of planning and managing marketing campaigns that promote a company’s brand, products, and services. My duties include planning campaigns, analyzing metrics, optimizing, copywriting and identifying trends. Maintaining social media presence across all digital channels (community management), measuring and reporting on the performance of all digital marketing campaigns.
Feb 2018 - present
Digital Marketing Specialist
- Detailed research for brands that would like to do an online marketing campaign
- Creating an online marketing campaign including: Facebook, Google Ad words, YouTube, Instagram
- Community management - Answering on the comments and messages
- Google Ad words-keyword research
- Creating a Facebook campaign including these objectives: web side conversions, lead generation, carousel, page likes, canvas.
- Setting up an online marketing campaign (Facebook, Google Ad word, YouTube, Instagram)
- Writing attracting/content plan
- Editing Facebook page/Website
- Monitoring and optimizing online marketing campaigns
- The administrator of the web site – manage the activities on the platform
- Making reports and presentation related to an on-line marketing campaign