The backstory

In the realm of global brands, VIVAX has carved a name for itself since its establishment in 2004. With a robust product range of over 300 high-quality items spanning air conditioners, television and audio devices, white goods and built-in appliances, small household appliances, and smart devices, VIVAX stands as a symbol of innovation and excellence. Beyond their exceptional post-purchase support bolstered by an extensive service network across all markets, VIVAX holds a special place in the hearts of Macedonians for another reason — the spectacular sunset parties atop Vodno hill.

The Ambition

Vivax Macedonia envisioned an event that would not only make a lasting impact on its stakeholders but also cement its brand identity as forward-thinking and audacious. It was to be an event celebrating accomplishments while embodying the spirit of innovation, excellence, and adventure.

Photo for Vivax - I jas sum na Vodno event

The Solution

Our approach was clear: VIVAX should embody quality and exceptional service, but we aimed to make a significant impact that would inspire people to take positive actions for themselves. We wanted to remind individuals of the joys of hiking— a means to reconnect with nature, breathe in the crisp mountain air, and escape the clamor and stress of urban life. The aim was to motivate them toward engaging in physical activity and making mindful food choices, ultimately rejuvenating their spirits and enhancing their overall quality of life.

The Authentic Experience

To truly immerse in the atmosphere at the peak, we encouraged everyone, regardless of age, to hike to the top using either the road, off-road trails, or the chairlift for those who couldn't hike. At the top, a refreshing welcome-orange juice awaited, along with an enthusiastic DJ ready to set the vibe. In between the revelry, there were engaging lectures and training sessions by professionals from the mountain club “H2O.”

As the sun dipped below the horizon, painting the sky with hues of orange and pink, the real party ignited, creating a perfect ambiance. All of this magic happened at the mountain lodge “Dare Dzambaz.”

 

About the Branding and Beyond 🚩

In terms of brand visibility, we went a step further by not only showcasing our products at the Vodno mountain top, but also branding the entire place. Banners adorned the lodge, a welcoming “gate” was branded, Vivax flags fluttered, the bar bore the Vivax logo, and even the DJ booth proudly displayed the Vivax brand.

 

Thus far, we’ve organized 7 successful events under the banner of Vivax at Vodno, captivating thousands of Vivax enthusiasts and hiking aficionados. 

Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno
Design for Vivax - I jas sum na Vodno

Embrace the Hiking Fiesta  

Strap on your hiking boots and prepare to conquer scenic trails. Connect with nature, inhale the mountain's fresh air, and soak in the awe-inspiring views. Never miss another sunset with Vivax Macedonia! 

Join us as we dance to the rhythm of brilliant ideas.

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